VR is increasingly popular with consumers of all ages—not just younger gamers. The power of VR for marketers lies in its ability to enable engaging interactive experiences that are personalized for the user. Some of the most renowned brands in the world, including technology companies, are gravitating to VR to help them demonstrate their products and how they work.
Capabilities
Augmented Reality
Virtual Reality
VR is a fast-growing medium—in 2020 the number of VR headsets sold is predicted to reach 82 million. That’s a 1,507% increase over 2017 predictions.
VR allows tech buyers to see before buying, giving prospects access to virtual tours of data centers or the opportunity to interact with technology in a fun, safe environment.
Immersion is novel and buyers want to experience it. Trade show attendees are even willing wait in in line at a company’s booth if there’s a VR experience offered.
Our Process
Set Objectives / Define the Experience
We help you align on the tangible goals of the experience and directionally decide on potential storylines.
Script and Storyboard
We bring the storyline to life with interactions, characters, settings and design in a 2D storyboard.
Prototyping – Alpha
Yeager builds the 2 dimensional story into 3, focusing on the environment, objects and characters in the experience.
Production
We fill in the rest of the virtual story aimed at producing an entertaining and informative experience.
Equipment and Technology Prep
Yeager helps source your VR equipment and provides a turnkey solutions for maintaining, storing, shipping and setting it up.
Extend the Experience
We add lead generation or lead nurturing programs to move interested prospects into sales opportunities.
Not sure where to start?
Contact us for a free VR brainstorming session and project consultation.