curve2

Optima ECM Website

Client: Optima ECM Capabilities: Web Strategy and Site Building

The Challenge

A Complete rebuild was required for the Optima ECM site. This included refreshing the company’s brand as well which included updated their logo, color pallette and image library. It was a large amount of work in a short timeframe.

The Solution

A new website was built with the user journey in mind. The site guided visitors through each page and ultimately led them to convert to leads via the Contact Us page. Extensive work was done on the branding, content, and site structure.

The Results

Since the site launch, traffic has increased 1000%+ with an average session duration of over 3 ½ minutes. Extensive competitive analysis and keyword optimization for the content and search terms has increased both organic and direct traffic as well as keeping people on the site longer. The new site ranks an A+ according to SEOptimer.